‘I Want Choo’ is a powerful oriental floral
gourmand woody fragrance that
explodes with joy and good humour
finished with a seductive twist.
The ‘I Want Choo’ campaign emphasizes the
energy and intensity of the new, sensual
fragrance as three friends get ready to party
the night away.
It is not about going out, it is all about sharing
the fun, the laughter and making it a girls
night in to remember.
Elegance and style are de rigueur.
A humorous word play on the brand name that
describes the alluring nature of the scent and the
personality of the Jimmy Choo woman in the
fragrance’s evocative name.
As with everything from Jimmy Choo, the bottle
is a true object of desire.
Featuring a bold gold spray cap with a
hammered jewelled effect and the precious JC
monogram logo, all underlined by the soft and
ultra-feminine peach tint of the fragrance.